Since its inception in 1969, the Rip Curl wetsuit team has worked with one mission in mind – “To make the ultimate surfing wetsuit.” With …

Nixon proudly announces the launch of the original eye-free time teller, the Dork Too. A smart ass watch with a personality all its own. The …

Introducing Farm to Yarn, traceable organic cotton with social and environmental benefits Volcom, in partnership with the social enterprise CottonConnect, is launching Farm to Yarn …

The Helium Seaside by Rob Machado landed on surf shop racks in the U.S. and Australia on November 15th. In January it will hit racks …

Folklore is pleased to add another safety product to its range, Sharkbanz 2.0. As regular users of the ocean this product becomes your personal safety device …

By Pippa Kulmar – Retail Oasis Building a business your customers will love is a huge topic but maybe best summarised by the founder of …

The Store of the Future | Written by Daniel Eagles There’s been some retail industry buzz of late about “The Store of the Future”. At a retail …

Out of all the plastic consumed in the world — some estimate the amount to be more than 250 million tons a year — only …

SBIA caught up with Brad Munro from Boomerangz Thongs, who gave us the low down on the evolution of their business from conception phase to …

Swapping the fins out of your surfboard just got a whole lot easier. Surf industry veteran Kris O’Brien is just about to launch a handy …